I’m still here…but I have not been posting for a while. There are many exciting developments happening in my life at present which is requiring a refocusing of my work and time. As I write this I have joined the team of Creation Healthcare, a strategic digital marketing consultancy for the pharmaceutical industry.  It is a fabulous opportunity for me to bring my skills and experience to an industry that looks at people’s health, which is a subject I am passionate about.

For existing clients and contacts of Tmandi this won’t mean any real change. You will still receive the same service and benefit equally from the skills and experience of me and the Tmandi team.

If you are here looking to see how you can improve your internet marketing and social media activity then great. Get in contact so I can learn more about your goals and challenges and we can work out a way forward together.

This site and blog will shortly be recieving an revamp, which when it is completed will see me returning to more regular updates. Subscribe to my email and RSS now so you will receive them first. And of course, dont forget to follow me on Twitter @jonniejensen

Twitter has opened up huge opportunities for businesses. Never before has it been so easy to quickly target people by their location, interests and conversations. All you need to do is understand how.

Twitter Success for Business – social media training

This full day training event will get you started on your way to success. You may already have started, in which case this will be a shortcut to your Twitter Success. During the event you will cover

• Strategy planning
• Tool use & Automation
• Effective following
• Copy writing
• Time management
• Using #hashtags to promote your content
• Integration with other social media sites
• Promotions and competitions
• Customer service
• Measurement and results tracking

Half Price offer – all attendees will be given the opportunity to bring a colleague or guest for half price.

We run our full day training in the relaxed atmosphere of the Detling Coachouse, nr Maidstone, Kent. For full details visit the Accelerated Twitter Success page or go direct now to reserve your place on this amazing course. Click on the dates to reserve your tickets for just £167 now. Details of price reductions for early ticket purchase  and half price offers are on the event pages.

January 27th – Accelerated Twitter Success – early bird price before 10/01/10

February & March dates in London and Kent to be announced shortly

Register below to be the first to find out dates, limited early bird offers and all the latest Twitter Tips:

I got a strange but inticing DM Tweet today.

“I made $426.23 online today with (link).”

I admit I clicked on it but fortunately for me nothing happened. I have  since received further information suggesting that this is a new Twitter scam.

DO NOT CLICK THE LINK or links that appear like it.

After tweeting with a number of friends on Twitter, its apparent that this is another Twitter money scam and its moving throughout Twitter fast.

NOTE: The Direct messages were likely not sent from the users themselves but by account hijackers.

Here’s some tips to help you and how you can help others from being scammed:

1. Do not click the link

2. Change your password immediately

3. Do not give out your Twitter user name and Passcode

4. Report the account to @Spam

via Warning: Twitter money scams in your DMs | TwitterWatchDog.com.

I received some great advice the other day about managing your Outlook and being efficient with emails.

1. Use the subject line to say what the email is about or what you want them to do

This has been the biggest eye opener for me and it makes so much sense. State clearly in your email subject line what the email it is about and what you want the recipient to do. Don’t just say “Project X” put more details about what the email is asking i.e. “Project X – start date unclear – please remind me ASAP”.

For replies, don’t just hit reply and ignore the subject line. How often do you get an email that uses the “RE: previous email subject” and then just says Thanks? Update the conversation in the subject line as well as the email body

2. Set times in your day for checking your Outlook

It might seem odd that you would ignore your email for set periods of the day but you need to make efficient use of your time. Let people know of your practice and tell them what times you check your emails. As well as being able to stay focused on your work you will find you get less emails as people will call your or come find you if they want a quick question answered. I hate those emails when I know it would have been quicker to deal with if the other person had called me.

Simple – two quick tips for a better working life

Planning for an event is never an easy task, getting people there is an ever bigger challenge. The key is planning.

My plans for the first Accelerated  Twitter Success went rather out of the window when Jago was born and I have been playing catch up since then. I’ve been keeping a diary of the activities on my Postureous blog and at Social Media Tribe.

Through this diary: My Social Media Challenge I have received various suggestions and support. Yesterday after one of my guests swapped her attendance on to the December date I had a brain wave. Inspired by an email from Christopher Howard it occurred to me that the best form of promotion is referral and recommendation by people on the course or who want to attend but can’t afford it. So I set up a basic Send A Friend mechanic.

The FREE option

If you send a friend to my course and they pay the full price( £127 before Oct 30th, £167 after) then you can come for free. Lovely I hear you say. All you need to do is let me know when they have purchased their ticket. Alternatively, email me and I can set you up an affiliate link so you can promote the event without having to follow up to find out if they bought a ticket.

The Half Price Option

Simply decide with a friend or colleague that you both want to come. Buy the first ticket at the event page Accelerated Twitter Success, then email me to request your second ticket.

Simple and equally lovely.

Over on a LinkedIn group where I have been talking about why businesses don’t think social media is relevant to them I just got a comment :

“I don’t get it”

Which is a fair answer – that’s why I run the Beyond Your Website presentation. But let me make it clear to all – social media is as simple as you want it to be.

It’s talking about your business, your passion. Creating contacts with people and talking about what you do, sharing your knowledge and being of value all creates trust in people. You’re website will say ‘what you do’ but for it to truly say ‘who you are‘ you need to illustrate it over time i.e. on a blog or through you photo stream on Flickr.

Do This - go to some of the popular social media search engines and search for your business type or product keywords. See what people are talking about

http://socialmention.com
http://blogsearch.google.co.uk
http://search.twitter.com
http://www.samepoint.com

Go where you audience is, set an objective, be part of the conversation, be yourself, have integrity. Then just see what happens when you go Beyond Your Website….

As I’ve been networking with businesses in Kent I keep hearing people say social media is not relevent to their company. I’m so surprised by this. It’s just marketing like any other marketing – letting people know what you do and backing it up with examples. Ironically most people also say they get most of their business through referrals. That’s exactly what social media does!

What are people’s experiences?

If you dont know how social media can work for your business then come to my next seminar

“Beyond Your Website – How to promote your business online”

The Internet has changed. Traditional marketing no longer works. Are you going to survive?

Most businesses have a website. You want yours to feature high up in Google’s search results and drive sales but what are you doing to ensure that this actually happens? In case you hadn’t noticed the Internet has changed. Has your website or internet marketing changed with it?

If you cant answer YES to all these questions then your business is under threat…

• Do you update your content regularly?
• Do you have bespoke landing pages for your products?
• Do you know what your keywords are?
• Do you have links pointing to your website from other websites?
• Do you email your customers?
• Do you use social media to communicate with your customers and target audience?

If you didn’t answer YES to all those questions then you need to find out what is beyond your website.Get your limited £10 ticket before they run out.

You need more than just a website

Businesses of all sizes are embracing the opportunities available through social media and internet marketing. If you think this is not for your business then you are mistaken. If you have ever talked about what your company does and what you can do for people then you are already doing it. It is all about networking, positioning yourself as a trusted expert, creating word of mouth and getting referrals.

If you don’t do it your competitors will. Make sure you survive and thrive. Get your ticket now. Come and find out what is Beyond Your Website. Get introduced to

• A blog
• YouTube
• LinkedIn
• Facebook
• Twitter

The internet has changed, traditional marketing no longer works. Don’t miss this important event where you can work out what you need to do grow your business.